The story behind the Hair Restoration Institute of Minnesota
(HRI) began in 1982, when founder and President Vernon Cole chose to
specialize in hair restoration and replacement.
1979 graduate of Horst Education Center, now The Aveda Institute in
Minneapolis, Minnesota, Cole served as licensed cosmetologist and owner
of a national chain of salons before embarking on his specialty. As a
member of the America Hair Loss Council, Doctors who are members of the
International Hair Restoration Surgery, and the National Hair Society,
Cole has also served as a platform artist and national speaker of a
multi-billion dollar franchise.
Vern Cole’s focus on hair restoration was born out of a need to solve his own
hair loss problem. Cole’s hair loss began in his late teens, and was
traced to male pattern baldness, a condition that also plagued his
brother and father. Intent on overcoming both the physical and
psychological damage of losing his hair at such a young age, Cole took
all his experience and energies and put it into building the premiere
hair restoration clinic in the state – a feat he achieved in 1995, when
he opened the doors to the first Hair Restoration Institute and brought
together more than 75 years of combined experience in hair restoration
procedures among Doctors, consultants, technicians, and clinic
coordinators. Today, HRI has three private and discreet locations in:
Bloomington, St. Paul and Maple Grove.
“Product of the Product”
What sets Cole and HRI apart from every other hair loss clinic is that
Cole himself is a “product of the product.”
“When I first started visiting hair restoration clinics in the 1980’s, I
felt a little bit like they were car salesmen – they were more
interested in selling me what they had on their lot, than asking me what
I was looking for – and then trying to find it,” says Cole.
That experience taught Cole that what was needed was a new approach to
hair loss. “Today, we offer a free consultation and ask our clients
exactly what they’re looking for – are they looking for a guaranteed
result of a permanent solution of growing hair that would include a
surgical hair procedure? Would they be happy with maintaining the hair
they have a potentially regrowing their hair utilizing Laser Therapy
treatments and HRI’s vitamin – enriched products, or a instant result
with HRI’s non-invasive dermal lense process?
Cole refers to
himself as Mr. Multi-Therapuetic, having had performed every option
available from Hair Restoration Institute. He has had both the Strip and
Follicular Unit Extraction (FUE) Hair Transplant method. While still
sporting the Dermal Lens non-surgical procedure offered at HRI.
As a result of his journey, HRI now offers state-of-the-art surgical
hair transplant procedures.
The philosophy of HRI is that there is no one solution for everybody.
Each new or potential customer undergoes a free hair and scalp analysis
to determine the extent and pattern of their loss. If the scalp and hair
follicles are healthy, then laser treatments or use of HRI’s
vitamin-enriched products may actually stop further hair loss and
encourage regrowth. All surgical treatments at HRI are provided
by Members of the International Society of Hair Restoration Surgeons.
In addition to surgical hair transplants, HRI offers the
exclusive-to-Minnesota non invasive options, a process that uniquely
replaces thinning or bald patches with real human hair. Men and women
with genetic or hormonal hair loss, or have lost hair due to medications
such as chemotherapy, can have lush, color-matched hair that’s even
better than their own hair. With the Dermal Lens system, clients can
shower, swim, sleep and travel in their new hair.
Leading the Way
Cole’s business maxim has established him as a “sought- after”
consultant, speaker and author. He is one of 11 highly-renowned experts
who contributed to the best-selling book, Tick, Tock Stop the Clock: The
Home of Ageless Beauty (without the knife) by cosmetic consultant Lois
That experience led to Cole’s latest business venture, Vernon Cole
Consulting for Hair Restoration Development, though his main interest
remains with the clients of HRI.
“I know first-hand the devastation that hair loss can bring,” says Cole,
“and I am committed to helping anyone become the younger, happier,
healthier person they want to be.”
The HRI Philosophy
We are compassionate and passionate about what
HRI has exclusive access to unique procedures in
all methods of restoring your hair
We are a locally owned company – not a big chain
or club that spends tens of thousands or even
millions of dollars on advertising. With free
local and national publicity, the savings are
passed on to our clients.
Our multi-therapeutic approach: we offer every
legitimate, viable, proven option –we offer our
clients a choice from all viable hair loss
options to deliver the specific treatment that
is right for them.
We have the ability to treat any and all types
of hair loss: all forms of alopecia (hair loss)
– from genetic, to diseases of the immune
system, and any loss caused by hormonal changes,
medications or even previous hair treatments
that may have damaged hair.
Affordable financing options available.
We hope you enjoyed your tour of our website, and
look forward to meeting you in person in the future!
GET MORE HAIR-GET MORE LIFE!™